Project: WinField RFIDiscovery Client: WinField Market: Corporate Answer Plot® by WinField™ is a regular event for savvy farmers to get information on the latest agronomic trends and technologies. In order to continue to engage attendees post event and extend their AnswerPlot experience, WinField needed a customized and targeted follow-up program. Enter the RFIDiscovery™ Stations – Cineviz custom designed RFID readers to register attendees and capture information specific to each visitor’s interest. The process of collecting the information was easy and hassle free. Upon registration, guests were given a wristband to swipe at any one of the 16 RFIDiscovery™ Stations. That quick swipe captured all relevant details of their time at the AnswerPlot event.
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