Project: Say Hi with a Diet Pepsi Client: Promotions Group West Brand: Diet Pepsi Market: Retail What’s as refreshing as a can of Diet Pepsi? A smile captured and sent to family and friends via social media courtesy of Diet Pepsi. This was the premise for developing an iOS Photo Booth type app for Diet Pepsi. Visitors to Diet Pepsi booths at popular malls and gathering spots across the country were invited to have their pictures taken with an iPad equipped with the Photo Booth app developed by Cineviz. The app allowed users to take four different shots that they could then share with any number of people via email, Facebook and Twitter. Diet Pepsi and cheese…a perfect pairing.
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